Salaam Cola was born as a protest against injustices in the Muslim world, particularly Palestine, pledging 10% of profits to support those affected by conflict. We stand against corporations linked to these issues, offering viable and quality ethical alternatives for consumers.

The name “Salaam,” meaning peace in Arabic, encapsulates the our ethos – advocating for harmony and understanding beyond cultural and religious differences. We aim not just to be a drinks company, but a staunch supporter of peace and solidarity for people worldwide.